Wednesday, July 2, 2008

Brightcast Newsletter: July 2008

Introducing GetFave.com

July 2007
Volume 2, Issue 2

Brightcast, seeking to provide the very best video tools to our clients, is proud to announce our partnership with GetFave.com, a nationwide online business directory with a focus on video advertising. GetFave.com is a next-generation, nationwide, localized search engine that highlights businesses with video. Brightcast offers GetFave.com as another very effective opportunity to maximize our client's video investment and get their video message in front of consumers.

"Video is the most powerful means of delivering messages to consumers who are seeking local products and services. Video is also the best way for local businesses to differentiate themselves from their competitors." - Jeff Seymour, Fave Media

GetFave.com is targeted toward local consumers right in your neighborhood and city. Fave guarantees that any interested consumer in your targeted geography will have the opportunity to see your video. Users can search for any product or service by city, specific address, zip code, or neighborhood, and results will be delivered accordingly. Unlike most search experiences on the Internet, GetFave.com keeps things simple and delivers organized, relevant, uncluttered business listings that make it easy for your business to be found and your video message to be delivered.

Importantly, any business video page on GetFave.com is optimized for indexing and high ranking with Google and other major search engines. This assures a more positive web presence for your company by making your business easier to find on the web.

GetFave.com was launched in October 2007 and has gained popularity right from the start. Based in Chicago, the site now hosts 600 local business videos across the country. GetFave.com now receives over 175,000 unique visitors per month, and traffic is growing at 25% per month. Placement on GetFave.com is highly cost-effective at $99 a month.

If you have a business video, GetFave.com is the place to be found. If you are considering a video, Brightcast can bundle production costs with a one-year subscription to GetFave.com, providing a turnkey solution for improving your web advertising campaign. The time is now to start with a dynamic internet advertising campaign. Brightcast and GetFave.com can help make it happen!

Many Brightcast clients are already on GetFave.com for a trial period, so visit the site and "look around" today!

Brightcast has creatively fused video production technology with Internet Web-based marketing technologies in an easy-to-use process for businesses to reach their target market or deliver their message in the most affordable and effective media.
Bright Idea

Create Videos on Your
Products, Services, or Staff

Many of Brightcast clients come to us looking for a video to introduce their company for the opening page of their website. But there is an additional very powerful opportunity to take potential clients deeper into the your site by using other short videos to introduce them to individual products, services, or even staff members. Imagine being able to more fully share a specific product or service with your customers or to introduce them to your staff. All your videos could be grouped together in a single player like a video catalogue or they can be individually located on pages within your site along side descriptive text.

Wednesday, June 18, 2008

Brightcast Newsletter: June 2008

Video Leaves an Impression ... Ouch!

June 2007
Volume 2, Issue 1

"It makes an impression on customers - its quick and its easy - and yet it tells them in one-minute what our company does." Brightcast has creatively fused video production technology with Internet Web-based marketing technologies in an easy-to-use process for businesses to reach their target market or deliver their message in the most affordable and effective media.

- Jeri Chandler, President of Dat-A-Syst

Contrary to popular opinion getting your own video produced is not painful. So make a pain free impression on others with web video. See what our other clients are saying...

Brightcast Clients are Talking
Click Here to Watch Video


Video starting at $495. Are we crazy? Bright Idea
Silver, Gold, and Platinum all sound expensive, but at Brightcast they are quite affordable. If you didn't think you could afford video for your business then you have to check out our variety of video packages. We have one to meet your budget.

Find out more about our Video Production options
Click Here to Watch Video

Encourage Sharing
All of Brightcast's video player options have built-in viral syndication ability with an email or share button. This feature allows anyone viewing the video to share it via email with anyone they wish. Encourage your website visitors to share your video by adding text below the embedded video that says something like "Email our video to a friend by clicking on the Email button on the video player." And you might consider using the share feature yourself to get your video message out to others.

Video with a side of Delivery your way!
Business directories, blogging, and search engines ... oh my! These are nothing to be scared of. When it comes to video delivery, Brightcast offers you all of the options available on the web today so you can deliver your video your way with flexibility, reliability, and optimized exposure.

Order your video with any of our delivery service options
Click Here to see a few Video Player options

Monday, June 25, 2007

Local Chamber of Commerce Engages Site Visitors with Web Video

Recently, the Union County Chamber of Commerce re-launched its Website with an attention-grabbing new feature: Web video.

Produced by Brightcast, a Charlotte-based firm that creates video presentations for Websites and Email, the video has allowed the Chamber to showcase Union County’s quality of life and its various programs that facilitate local business growth, in a dynamic, interactive way.

Since the re-launch of the Chamber’s video-enhanced, more user-friendly site, site traffic has doubled at www.unioncountycoc.com. In fact, the site currently sees 18,000 visitors and 119,000 searches within those site visits, each month.

Noted Chamber President Jim Carpenter in a recent article for Union County’s
The Enquirer-Journal, the Brightcast-produced video has “greatly enhanced our ability to present a picturesque view of Union County to the perfect stranger.”

Over one hundred other businesses and non-profits across the area, including both the Lake Norman and Cabarrus Regional chambers of commerce, also have added Brightcast-produced video to their Websites and e-mail, allowing their online visitors to get a unique, firsthand look inside their organizations and communities.

For further information about Brightcast, its range of services, and the growing phenomenon of Web video, contact Brightcast now:

Wayne King, President
704-377-2870
wayne.king@brightcast.com